Mobile devices continue reshaping the world. Mobile apps which determine our daily lives, behaviors and even shopping habits also form a basis for a quick change in finance and banking fields. With the development of mobile technologies, users can do their banking and financial businesses with mobile devices easily.
Many online trading platforms have started to use mobile apps which make trading possible regardless of the time and place with smartphones or mobile devices. This situation also helped banking and finance sector to step into the mobile world. So, while mobile user number is increasing why financial institutions wouldn’t have a mobile app?
Fast and productive solutions
According to a study, investors use finance apps mostly while watching television, in their office or in their bedrooms. By using these easy-to-use mobile apps, financial institutions may take an important step to increase their customer number. Therefore, they may leave their financial services in the hands of the target audience with mobile apps and satisfy the demands more quickly.
Users had to go to a local bank branch for a simple money transfer a short time ago. After the internet had started to be widespread, finance systems published their websites and began to provide service on the internet. Now, it is possible to do any banking and financial business by taking a step into the mobile world.
In this way, relationships between the customers and the institutions may be handled more easily; moreover, it is possible to increase satisfaction level. Providing a better user experience with mobile apps may be extremely helpful in reaching more people.
Following the markets
Mobile apps in financial categories may send real-time stock and market warnings to the users’ mobile devices via push notifications. Thus, users may be informed about the performances of the investments anytime. In the finance sector in which responding quickly is important, institutions which have their mobile apps may often be preferred by the users.
Banking and finance apps not only satisfy the demands of the customers but also decreases the need for physical branch banks so it may especially help banks to decrease their operational costs. Therefore physical resources may be used for developing the financial services and can be used more efficiently.
More than 1/3 of the world have a smartphone, and it seems that this number will rapidly increase in the future. Financial institutions try to catch the mobile world to keep up with the times. If you still do not have a mobile app, you can step into the mobile world with MobiRoller. Create your MobiRoller account now and have your mobile app in a few minutes.