ASO (application store optimization), involves actions taken for increasing the visibility of an app up to the maximum level on the app stores where is offered to the users. When doing ASO, it is possible to get your app ahead of many others in the same category, if you take the correct steps. However, sometimes mistakes…
In the world of advancement where businesses are moving towards mobile apps for their business marketing and growth, it becomes so much more important for small businesses to take the next step to success. Many businesses are developing mobile apps, and this allows them to increase sales and build business success. On the other hand,…
After completing the first steps such as design and shaping up of the features in a creation of a mobile app, the next step is to reach the mobile users. Setting up a successful marketing strategy makes gaining new users significantly easier. Being able to reach out to new users, and also to hold on to the…
The loyalty programs for continuously gaining customers and to increase the sales are also being preferred by the brands in the mobile world with the increasing use of the mobile apps. Mobile loyalty programs are especially effective on the impulse buying decisions. How To Create A Successful Mobile Loyalty Program? Mobile users don’t hesitate from repeated…
The mobile user experience best practices (UX) can be defined as providing the mobile users with design and function related features which suit their needs and expectations in the platform they use to enter the web. To this end, it is a good idea for the app owners to mind a few points such as…
When it comes to accessing the mobile apps, which are taking their place among the indispensables of our lives, two platforms are the most prominent: Google Play, the app store for the Android OS, and the Apple’s App Store. For the apps that can find a place in these two important platforms, ASO (app store…
Your smartphone has the ability to run all kinds of apps, from games, travel guides and weather forecasts to social networking, to do lists and online shopping. But have you ever thought of having your own app to promote your business? And did you know it’s not as expensive as you might think it is…
The favor of mobile apps for business goes beyond what many New Plymouth businesses think they know. Applications made for smart phones, and other mobile devices, also known as mobile apps or just “apps” have been specially developed for handheld computer devices. Here you will read some benefits of mobile apps for business. The list includes smart phones, tablets, iPods, etc….
The competition in mobile app marketing is increasing day by day. Each year, plenty of people and companies offer hundreds of thousands of mobile apps via app stores to the mobile users. App owners look for new mobile app marketing strategies due to extreme competition. Best mobile app marketing strategies In app stores, there are…
Businesses need to be in close relationship with their customers for the continuity of their success. Especially in the sectors where the competition is intense, it is quite important for the companies to ensure that they are not forgotten by their target audience. In the summer months, which are considered as holiday period in the…
In the app store review process, there are some rules to obey to take place in the Apple App Store. However, many apps are rejected by App Store because of the ignored points. Having a place in that important platform, which has billions of downloads, have a critical importance depending on the concept and the…
The internet is getting more and more widespread, and the mobile usage is increasing day by day. The number of the mobile devices that have access to the internet may even be greater than the number of the humans that live in the world. Therefore, the number of the mobile apps is increasing visibly, for…
Among the recently rising marketing trends, user-generated content comes first. Because, before benefitting from a product or a service, the users in the online world consider the comments made by the people who experienced these products before. Since the same situation is valid for the mobile apps, for an effective user generated content marketing it…
Why push notifications are important? Push notifications have an important role in the process which starts after a user downloads a mobile app. Because push notifications which are built correctly and efficiently may increase the lifespan of the mobile apps. Push notifications may help to develop a loyalty bond between the mobile user and the app,…
In the digital era in which all the world involved, the power of the user’s opinions and their criticism on the online platforms cannot be denied in introducing a product or a service to the wide audiences. This is also valid for the mobile apps and turning customers into brand ambassadors. Because according to the…
Private education institutions have already started using online communication trends efficiently. Education institutions that are adapted to the digital world both create a difference in the education easily and announce their student’s achievements to the wider audiences. Mobile apps for schools become an important tool for private education institutions with their unique solutions. Best Mobile…
Developments in mobile technology have changed the working way of the insurance companies in recent ten years. Insurance services providers have gained much popularity thanks to the ease and the transportability provided by the mobile apps. Moreover, mobile apps for insurance companies regarding raising the level of the customer services for insurance companies. Mobile App…
The video contents of the YouTube channels in different categories are getting more popular, so; the rivalry between them is increasing. Read on to discover mobile apps advantages to the YouTubers . Users who have a YouTube channel use various kinds of promotion tools whenever their budget and means allow making their videos reach more people…
Business world professionals are discovering the advantages of improving their productivity and strengthening the customer relationships thanks to mobile apps. Therefore, the mobile app usage is spreading rapidly. However, not all the apps bring the targeted success. Even though app developers are working studiously, unfortunately, it is still possible to come across with flaws. What…
A short time ago, Google started to connect via e-mail with the app owners whose apps require a privacy policy link on the App Store Listing page and within the app. If you received a message like below, I strongly suggest you read this google play privacy policy article carefully. Google New Privacy Policy For…